The Christmas period was pretty tough for HTC as its products were not sold as expected. This is specifically apparent from the manufacturer’s Q4, 2011 low sales records. The reason is that Android OS, which used to be HTC’s signature operating system, is now widely used by other manufacturers, including HTC’s main competitors.
As for Q1, 2012 HTC is actually expecting to have even worse results. Officials state their expectations are around 36% less than the previous record.
Winston Yung, CFO of HTC, mentions the following: “Our weakness in first-quarter guidance … comes from facing competition in the U.S. from iPhone and Samsung.” Still he refused to reveal any details on the numerical results of the forthcoming sales of the smartphones.
This year the company is planning to release only a few smartphones and no more tablets. The rest of the year will be devoted to the development of a new basis for the upcoming 2013 devices.
Well, we expect the manufacturer to unveil 4 smartphones at Mobile World Congress 2012 in Barcelona. They might be the only smartphones for this year, and the officials do not believe these devices will be great enough to bring HTC back to the top.